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Quick as a Whip: Rogers Internet Sets the Pace and Leads the Race


    Rogers Hi-Speed Internet: The Fastest and Most Reliable. Period.

    TORONTO, Aug. 13 /CNW/ - Gone are the days of waiting for hours to
download your favourite tunes and videos, Rogers Cable Communications Inc.
today announced that independent research firm comScore Inc. has found Rogers
Hi-Speed Internet speeds the fastest and most reliable for residential
customers in the Greater Toronto Area.(1)
    "The way we use the Internet has changed and it's no longer a case of
simply using email," said Phil Hartling, Vice President, Consumer Services,
Rogers Cable. "Canadians are increasingly spending more time online -
averaging over 15 hours each week(2) - and are relying on the Internet for all
their communications needs: downloading photos, live video streaming and web
conferencing. Having a fast Internet connection is key to ensuring our
customers can do more while they're online."
    As a result of the increasing demand for bandwidth and fast delivery of
content, Rogers continues to build, maintain and future-proof its network in
order to ensure the greatest Internet performance and online experience for
its customers. In the past ten years, Rogers has invested in excess of $1
billion into the network to enhance bandwidth capabilities and deliver
customers greater options for Internet packages.
    Extensive research was completed within the Greater Toronto Area over a
four month period from 18 January 2008 until 31 May 2008, with over 120,000
network speed tests conducted. The results from the tests show that Rogers
Hi-Speed Internet delivers faster speeds across all service tiers when
compared to the competition.Rogers Hi-Speed Internet tiers of service include(3):

    -   Ultra-Lite - $24.95 per month, offering download speeds of up to
        500Kbps and a usage allowance of 2GB per month
    -   Lite - $34.95 per month, offering download speeds of up to 1Mbps and
        a usage allowance of 25GB per month
    -   Express - $44.95 per month, offering download speeds of up to 7Mbps
        and a usage allowance of 60GB per month
    -   Extreme - $54.95 per month, offering download speeds of up to 10Mbps
        and a usage allowance of 95GB per month

    About Rogers Cable:
    -------------------Rogers Cable Communications Inc. is a wholly-owned subsidiary of Rogers
Communications Inc. (TSX: RCI; NYSE: RCI), a diversified Canadian
communications and media company. Rogers Cable's advanced digital two-way
network passes approximately 3.6 million homes in Ontario, New Brunswick and
Newfoundland, with 64% basic penetration of its homes passed. Rogers Cable
pioneered high-speed Internet access and now 42% of homes passed by its cable
networks are Internet customers while 66% of its basic cable customers
subscribe to Rogers' high-speed Internet service. With 61% digital
penetration, Rogers Cable offers a leading selection of High Definition TV
programming, a complete array of Rogers On Demand services (including Video on
Demand (VOD), Subscription VOD, Personal Video Recorders and Timeshifting
channels), and an extensive line-up of sports and multicultural programming.
Rogers Cable now offers home telephone service (voice-over-cable) to
approximately 94% of its cable territory and, combined with its circuit
switched telephony subscribers, has over 1 million local telephony customers.
Rogers Cable is a national provider of voice communications services, data
networking, and broadband Internet connectivity to small, medium and large
businesses. In addition it operates over 450 Rogers Retail stores.

    Additional information on Rogers is available at www.rogers.com.-----------------------------------------
    (1) Testing was completed by comScore Inc. between 18 January and
        31 May 2008 within the Greater Toronto Area footprint across all
        tiers of service, comparing download speeds to the equivalent speeds
        of the incumbent DSL provider. Testing was conducted at random times
        within a day with a total of 121,010 speed tests run
    (2) These are the findings of an Ipsos Reid poll conducted on behalf of
        Rogers between April 3 and April 7, 2008
    (3) Taxes and a $14.95 one-time activation fee apply, plus $3.00/month
        modem rental or $99.95 modem purchase