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Bart Yabsley Appointed Senior Vice President of NHL and Video Distribution at Rogers Media

January 23, 2014

News Releases

TORONTO, Jan. 23, 2014 /CNW/ – Scott Moore, President of Sportsnet &
NHL, Rogers Media, announced today the appointment of Bart Yabsley as
Senior Vice President of NHL and Video Distribution, effective January
27
.

In this new role, Yabsley is responsible for non-advertising/sponsorship
revenue for NHL content including product development, managing
NHL-related partnerships, and the distribution of NHL content to video
providers.  He will also oversee the distribution of Rogers’s specialty
channels to content distributors across the country.

“I’ve had the pleasure of working with Bart for many years, and he is
one of the most forward-thinking and esteemed media executives in the
industry,” said Moore.  “Bart is a seasoned and adept negotiator, whose
strategic vision and ability to manage key relationships with video
distributors will be a driving force behind the unparalleled delivery
of our NHL content to Canadians.”

Yabsley is a senior executive with more than 25 years of business and
legal expertise, with an extensive background in conventional and
specialty television and corporate M&A transactions.

For the last 12 years, Yabsley held senior executive roles at Bell
Media, most recently serving as Executive Vice President, Content Sales
& Distribution, where he led the distribution, licensing and marketing
for Bell Media’s TV networks and non-linear programming.  Previously,
Yabsley was Executive Vice President, Business Planning and
Distribution at CTV Inc., and Executive Vice President of CTV Specialty
Television Inc.

“I couldn’t be more excited to join the Rogers team and be part of the
unprecedented combination of the company’s communications assets and
the best sports content in Canada,” said Yabsley.  “I look forward to
working with the NHL and video distributors, and know the importance of
the NHL content that has been entrusted to us to deliver to Canadians.”

Yabsley holds a Bachelor of Laws from Osgoode Hall Law School and a
Bachelor of Commerce from Dalhousie University.

About Rogers Media Inc.
Rogers Media Inc., a division of Rogers Communications Inc. (TSX: RCI;
NYSE: RCI), is a diversified leading Canadian media company that
engages in television and radio broadcasting, publishing, digital, and
sports entertainment. Rogers Broadcasting has 53 AM and FM radio
stations across Canada; television properties include seven City
stations, four OMNI multicultural television stations, Sportsnet
(consisting of four regional channels and the nationally-distributed
Sportsnet ONE, Sportsnet World, and Sportsnet 360), and The Shopping
Channel.  Rogers Publishing produces many well-known consumer and
online magazines, such as Maclean’s, Chatelaine, L’actualité, Canadian
Business, and is the leading publisher of a number of industry, medical
and financial publications. Rogers Media’s suite of digital assets
includes 90+ owned and 300+ premium partnership sites. Rogers Media
Inc. owns Rogers Centre stadium, a year-round sports and entertainment
facility, and the Toronto Blue Jays Baseball Club.

SOURCE Rogers Media