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"BT-BreakfastTelevision" Presents "BT In Your Backyard"

June 5, 2008

News Releases

    Toronto's Favourite Morning Show To Broadcast Live from Lucky Viewer's

    TORONTO, June 5 /CNW/ - Five households across the GTA will, literally,
wake-up with "BT-BreakfastTelevision" as we broadcast live from their own
backyards! Tune in to Citytv's "BreakfastTelevision" the week of June 9th as
we get to know your neighbours.
    Five lucky homeowners will become the envy of their respective blocks as
"BT's" Jennifer Valentyne broadcasts live from a different home each day
starting Monday, June 9th. The fun doesn't stop there; not only will the
selected families get to hang out with Jennifer and the Live Eye crew; they
will also receive a beautiful patio set courtesy of DOT Patio and Home. On
Friday June 13th, the entire "BT" gang - Kevin Frankish, Dina Pugliese,
Jennifer Valentyne and Frank Ferragine will be live on location with our grand
prize winner. Winners were selected from entries submitted during an online
promotion at
    "BreakfastTelevision" continues to be Toronto's number one choice for
their morning dose of news and entertainment. More people tune in to "BT" on
Citytv than any other morning news show, with over 1 million people watching
each week. (*)
    Breakfast in bed? Forget it, this week we're taking it to the backyard!
Tune into "BT-BreakfastTelevision" starting Monday, June 9th as we bring the
show to a neighbourhood near you.

    Citytv, with stations in Toronto, Vancouver, Calgary, Edmonton and
Winnipeg, broadcasts intensely-local, urban-oriented, culturally-diverse
television in its own unique, interactive style. With its strong local voice,
Citytv offers a distinct alternative to other conventional television
offerings. Its instantly recognizable 'look' and 'sound' are the product of
refreshingly different on-air personalities, unique program formats and high
television style. Citytv is a division of Rogers Media Inc., a division of
Rogers Communications Inc.(*) Source: BBM-NMR Infosys, Spring 2008 (Feb. 25-May 11/08), Total
        Canada 2+ Average Weekly Reach