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Citytv Launches CityNews iPad and iPhone App

March 21, 2011

News Releases

TORONTO, March 21 /CNW/ – Citytv announced today the launch of the CityNews app for iPad and iPhone.  The interactive CityNews app will feature the latest in local news, weather, sports and traffic
that matters most to viewers in Toronto and the GTA.  The ad supported CityNews app is available free from the App Store on iPad or iPhone or at www.itunes.ca/appstore/.

“How Torontonians are interacting with local news is evolving,” said
Andrea Gagliardi, General Manager and Director, TV Web, Rogers Digital
Media. “The CityNews app delivers meaningful and interactive access to local news stories
while on the go and as they are developing, including breaking news,
user generated content, videos, sharing and maps.”

CityNews viewers can now get their news Everywhere while on-the-go with this new hyper local news app.  The app will
provide up-to-the-minute news and weather videocasts throughout the
day.  The app allows users to share their own stories and breaking news
in their communities via their mobile device with the CityNews room by uploading videos, photos, news tips and stories.  Other
features include local weather information, a map view of the news as
it unfolds across of the GTA and the ability to share content from the
app using social media.

This is the third app Citytv has launched in less than 12 months, part
of the Rogers digital strategy of bringing multi-screen experiences of
the Citytv brand to audiences and advertisers.  The Shorts in the City app for iPhone and iPad and the Citytv Video app for iPad both launched with great success in 2010. The Citytv Video
app for iPad was the first prime time app by a Canadian broadcaster,
hitting the #1 spot in iTunes Canada in 24 hrs.

To tweet this release: http://ow.ly/4iNFK

About CityNews:

Out of the newsroom and on the streets, CityNews is everywhere and dedicated to covering the local news stories and events that shape
the city seven days a week.  CityNews’ acclaimed team of trusted news anchors, meteorologists, reporters and
sports specialists share a hyper-local look at each day’s
events unfolding in Toronto and the surrounding GTA.  Covering local,
national and international headlines of interest to the
local community, CityNews also delivers the latest weather, sports and entertainment in its
characteristically raw and interactive style. CityNews airs daily, Monday to Sunday, at 6 and 11pm on Citytv.

Citytv™ television stations in Toronto, Vancouver, Calgary, Edmonton and
Winnipeg offer viewers intensely-local, urban-oriented,
culturally-diverse television programming. A distinct alternative to
other conventional television stations, Citytv engages its viewers with
dynamic on-air personalities and delivers an entertaining mix of news,
local-interactive formats such as: Breakfast Television and CityLine;
as well as local Canadian and US acquired prime time entertainment
programming. Citytv is a part of Rogers Broadcasting Limited, a
division of Rogers Communications Inc. (TSX: RCI and NYSE: RCI) which
is a diversified Canadian communications and media company. For more
information on Citytv stations and programming, visit Citytv.com.