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G4techTV Canada to air hit British comedy "The IT Crowd"

    TORONTO, July 10 /CNW/ - G4techTV Canada is pleased to announce the
addition of "The IT Crowd," the International Emmy-nominated British comedy
series to its summer line up. The 30 minute show will premiere on July 16 at
8:00 p.m. ET and will air on Mondays at 8:00 p.m. ET, repeating on Sundays at
9:00 p.m. ET.
    "The IT Crowd" is set in the London offices of Reynholm Industries, which
is full of glamorous go-getters and high-flying executives. While their
beautiful colleagues work upstairs in posh and spacious surroundings, the IT
department - Jen, Roy and Moss - lurk below in a dingy basement, scorned by
their co-workers as geeky losers. The show focuses on the high jinks of the
socially-inept IT trio as they deal with the onslaught of tech issues and
demanding coworkers. "Have you tried turning it off and on again?" and "Are
you sure it's plugged in?" are common cries from the depths of Reynholm
Industries as the Jen, Ross and Moss struggle for acceptance and a moment of
peace from the never ending demands of the company.
    "We are thrilled to air the original British version of "The IT Crowd,"
Tom Ayley, General Manager, G4techTV Canada. "The show has proven to be so
popular that an American version is currently being developed for a US
network. "The IT Crowd" is a natural fit for G4techTV Canada we are pleased to
offer our viewers the best in technology related programming from Canada and
    Written and Directed by Graham Linehan, co-creator of "Father Ted" and
produced by Ash Atalla of "The Office" fame, "The IT Crowd" is recorded in
front of a live studio audience and has built a global fan base and a strong
blog following.

    About G4techTV in Canada

    G4techTV Canada (formerly TechTV Canada) launched in September 2001.
G4techTV is the one and only television station that is plugged into every
dimension of games, gear, gadgets and gigabytes. Owned Rogers Media Inc., the
channel airs more than 24 original series. G4techTV Canada is available on
digital cable and satellite. For more information, see