THE LATEST PROFIT/BMO BUSINESS COACH PODCAST TORONTO, Dec. 18 /CNW/ - Starting and running a small business presents unique challenges and stressors that lead entrepreneurs on what can only be described as a high-flying emotional roller coaster ride. Traversing the emotional spectrum from optimism to pessimism to hopelessness - and then back to optimism - is all completely normal in the life of the entrepreneur. The key is recognizing the different cycles and learning how to handle them - and yourself - with specific tactics and practical tools to help you ride the waves while growing your business. Cameron Herold, founder of BackPocket COO and former COO of 1-800-GOT-JUNK?, joins the newest episode of Canada's leading small business podcast to talk about riding the entrepreneurial roller coaster.Topics include: - How important is managing the emotion of the entrepreneurial experience, compared to managing the technical/logical aspects of doing business? - What are the four phases of the emotional transition curve, and what do they represent? - Once you know you are in a given phase, what should you do about it? - How predictable is this pattern? Are there any surefire warning signs that you are about to exit one phase and enter another? - Can you break the cycle? Should you break the cycle? Are any phases worse than the others? - How can you get people to help you manage yourself? Can you train people of what to watch out for in you, so that they can warn you that you are entering any given phase? Is it helpful to have a well-attuned business partner or executive coach?The Business Coach podcast offers insight and information to help entrepreneurs run their small business better. Launched in October 2006, The Business Coach podcast is available for download from iTunes, bmo.com and PROFITguide.com. The Business Coach is co-produced by PROFIT Magazine and BMO Bank of Montreal. Previous episodes of Canada's leading podcast for small business include: Strategic planning, Tax Tips, Crisis Communication, Going Global, Managing Generation Y, Recession-proofing, Lessons from the Dragons' Den, Personal Finance, Better Workplaces, Social Media, Tax Planning, Going Global, Retiring Rich, Cash Management, Fortune Hunters, Economic Outlook, Search Engine Optimization, Selling Your Business, Marketing Taglines, Currency Hedging, IT Security, Community Investment and Small-Business Branding. The Business Coach podcast is offered in both English and French. The English-language interviews are hosted by Ian Portsmouth. L'actualité magazine's Pierre Duhamel leads the French-language episodes. About PROFIT PROFIT: Your Guide to Business Success is Canada's preeminent publication dedicated to the management issues and opportunities facing small and mid-sized businesses. For more than 25 years, Canadian entrepreneurs across a vast array of economic sectors have remained loyal to PROFIT because it's a timely and reliable source of actionable information that helps them increase their revenues, boost their profitability and get the recognition they deserve for generating positive economic and social change. Published six times a year by Rogers Publishing Ltd., PROFIT is distributed almost exclusively to the chief executives of companies with 5 to 250 employees and annual revenue of $1 million to $25 million, reaching more than 300,000 readers across Canada. Visit PROFIT online at http://www.profitmagazine.ca.