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Rogers Communications and Axeda Announce M2M Solutions Alliance in Canada

Canadian alliance provides customers and solution providers with access
to award-winning platform to develop and deploy M2M solutions quickly

TORONTO AND FOXBORO, MA, May 10, 2012 /CNW/ – Rogers Communications and
Axeda Corporation announced today an alliance that will accelerate the
deployment and reduce the complexity around development of
machine-to-machine (M2M) solutions in Canada. As of today, businesses
and developers across Canada will have access to the award-winning
Axeda® Platform to build and roll-out enterprise M2M applications for
connected products in Canada.

“We are dedicated to enabling M2M solutions with our customers and M2M
business partners, realizing ROI and getting to market faster,” said
Mansell Nelson, Vice-President, M2M, Rogers Communications. “Through
our alliance with Axeda, we are going beyond connectivity, providing
options for our customers and Rogers Data Alliance Members that make it
easier and more affordable for them to develop and deploy M2M solutions
across connected devices.”

The Axeda Platform is a comprehensive M2M data integration and
application development platform with infrastructure delivered as a
cloud-based service. By providing a highly secure, scalable and proven
platform, the creation of M2M applications is accelerated as businesses
solely focus on developing their application versus time consuming
platform builds.

“Through our relationship with Rogers, Axeda customers with deployments
in Canada will have access to a best of breed mobile network, which is
vital to the success of any M2M implementation,” said David Canavan,
vice president of business development, Axeda.”This is another
important alliance that will make worldwide M2M deployments even easier
for our customers”.

According to the International Data Corporation (IDC), shipments of
smart connected devices – including PCs, tablets and smartphones –
reached 916 million units and surpassed $489 billion in revenue in 20111. The Canadian M2M market is further set to grow as businesses
increasingly look to deploy connected solutions across healthcare,
transportation, oil and gas, retail, manufacturing, government and
financial services industries.

Over the past 15 years, Rogers has enabled hundreds of thousands M2M
connections in Canada. As one of the only providers in Canada that
provides access to global standards for M2M through the strength of our
GPRS/EDGE/HSPA network technologies, Rogers is committed to providing
the tools and platforms to enable fast delivery of next-generation
connected devices across various industries and market segments.
Currently, Rogers collaborates with customers and M2M business partners
across various industries including transportation, retail, healthcare,
consumer electronics and oil & gas.

Rogers Communications and Axeda made the announcement at the 2012
International CTIA WIRELESS® show in New Orleans, Louisiana where both
organizations are participating at the conference.

To learn more about M2M solutions from Rogers or the Rogers Control
Centre, visit

About Rogers Communications:

Rogers Communications is a diversified Canadian communications and media
company. We are engaged in wireless voice and data communications
services through Wireless, Canada’s largest wireless provider. Through
Cable, we are one of Canada’s leading providers of cable television
services as well as high-speed Internet access and telephony services.
Through Media, we are engaged in radio and television broadcasting,
televised shopping, magazines and trade publications, and sports
entertainment. We are publicly traded on the Toronto Stock Exchange
(TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI).
For further information about the Rogers group of companies, please

About Axeda
Axeda provides the leading cloud-based service and software for managing
connected products and implementing innovative M2M application — taking
the cost and complexity out of connecting and remotely servicing the
products of the world’s leading companies. Axeda customers use its M2M
cloud service to deliver innovative M2M solutions and optimize their
business processes with data from their connected products.

By relying on the Axeda® Platform to power their connected products,
companies are transforming their business by improving customer
satisfaction, reducing costs, and generating new sources of revenue.
The M2M solutions behind these connected products range from remote
service, fleet management, usage-based insurance, asset tracking,
mHealth, and more. Join our developer community at: and learn more at

1 International Data Corporation, March 2012