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Rogers launches BlackBerry Z10 smartphone and announces availability of BlackBerry Q10

January 30, 2013

News Releases

BlackBerry Z10 and BlackBerry Q10 to be powered by the Rogers LTE
Network – Canada’s fastest wireless internet;

Customers will be among first in the world to pre-register for a QWERTY
style BlackBerry Q10 on the Rogers Reservation System;

BlackBerry Z10 and BlackBerry Q10 certified for suretap™ – Rogers
exclusive mobile payment technology

TORONTO, Jan. 30, 2013 /CNW/ – Rogers Communications, Canada’s leading
diversified communications and media company, today announced it will
offer the new BlackBerry® Z10 smartphone as of February 5th, 2013. The new all-touch smartphone will be powered by the Rogers LTE
network, Canada’s fastest wireless internet, and available in black and
white at Rogers retail and dealer locations across Canada starting at
$149.99 with select three year plans.

The company also confirmed it will offer Canadians access to the
BlackBerry Q10, which features a physical QWERTY keyboard, in 2013.
Current Rogers wireless customers can beat the line and pre-register
for BlackBerry Q10 starting January 31st, 2013, on the Rogers Reservation System.* Customers will be among the
first in the world to pre-register for this device in advance of retail
availability.

“Being a Rogers customer means you have access first to what’s next in
mobile technology. Our customers were among the first in the world to
pre-register for the BlackBerry Z10 smartphone and now the BlackBerry
Q10,” said John Boynton, executive vice president marketing, and chief
marketing officer, Rogers Communications. “Many of our customers are
looking forward to experiencing BlackBerry 10 on the Rogers LTE network
– Canada’s fastest wireless internet. Our teams of in-house BlackBerry
experts are available to ensure consumers and businesses have access to
world-class service and support.”

The new BlackBerry Z10 is the first smartphone to launch with the
re-designed, re-engineered and re-invented BlackBerry 10 platform,
giving customers a powerful and unique new mobile computing experience.
The BlackBerry Z10 smartphone is the fastest and most advanced
BlackBerry smartphone yet, and offers a smarter experience that
continuously adapts to a customer’s needs.

“The new BlackBerry 10 smartphones deliver a powerful new platform for
BlackBerry customers. Combined with the Rogers LTE network, BlackBerry
10 smartphone customers will be delighted with a re-invented
communication experience, seamless multitasking, easy access to
multiple social networks, and the peace of mind that BlackBerry
security gives them,” said Carlo Chiarello, executive vice president,
global smartphone business, Research In Motion.

BlackBerry Z10 is designed to keep customers moving and includes
advancements such as:

  • Peek and Flow into the BlackBerry Hub –  A new mobile computing paradigm where what matters to customers is
    always only one swipe away
  • Keyboard –  Understands and adapts to customers, so they can type faster and
    more accurately
  • BBM™ (BlackBerry® Messenger) –  Allows customers to share things with the
    people that matter to them in an instant
  • BlackBerry® Balance™ technology – Protects what is important to customers and the businesses
    they work for

Rogers will deliver the ultimate BlackBerry Z10 experience:

  • BlackBerry 10 Powered by Rogers LTE Network, Canada’s Fastest Wireless
    Internet
    – The Rogers LTE network lets customers access files, download
    documents, stream video content and music at faster speeds.
  • BlackBerry 10 Experts and Support As the Canadian carrier with the largest base of BlackBerry customers in
    Canada, Rogers has extensive BlackBerry experience. In-store reps,
    Rogers TechXpert advisors, small business and enterprise experts are
    available to ensure customers have a seamless BB10 experience.
  • Rogers One Number Exclusively from Rogers, this BlackBerry 10 app will let customers set
    up reach me rules such as Advanced Call Forward and Do Not Disturb.
    Customers can also talk, text, send picture messages and video chat
    through the Rogers One Number web portal, using their existing wireless
    phone number.
  • Rogers TechXpert for Wireless An exclusive new service for Rogers customers, offering extended
    wireless device support delivered live, online or by phone. Customers
    that sign up for a BlackBerry 10 smartphone from Rogers with select
    three year plans get one month of free TechXpert for Wireless service.
  • Rogers Anyplace TV Live – This preloaded mobile app live streams games like NHL hockey, soccer,
    Blue Jays baseball, NBA basketball, and tennis, along with kids’
    programming and real-time news like CityNews.
  • Rogers Smart Home Monitoring for Mobile – Coming soon to Rogers Smart Home Monitoring customers, this
    BlackBerry 10 app will let customers securely view and control their
    Smart Home Monitoring system from anywhere, using their smartphone.
  • My Account Allows customers to manage their wireless account directly through an
    application that is preloaded on their BlackBerry 10 smartphone.
  • Sportsnet Mobile – Available exclusively for the BlackBerry 10 platform at launch, and
    preloaded for Rogers customers, the Sportsnet app gives fans a new look
    and feel with deeper stats, customizable alerts including
    up-to-the-second game scores and in-game moments, the latest content
    and analysis from Sportsnet.ca writers and more.
  • suretap™ supported An exclusive Rogers service that lets customers turn their smartphone
    into a mobile wallet by securely downloading credit card details to a
    secure SIM card for use in mobile payments. At launch, BlackBerry 10
    smartphones purchased at Rogers retail and dealer locations will come
    with a suretap SIM card.

*The Rogers Reservation System is available to current Rogers wireless
customers across Canada. Customers can pre-register for a device by
visiting Rogers.com under My Account.  Full details about BlackBerry Q10 including, price,
availability and specifications, will be announced in 2013. For more
information, visit: www.blackberry.com/BlackBerry10.

BlackBerry, RIM, Research In Motion and related trademarks, names and
logos are the property of Research In Motion Limited. RIM is not
responsible for any third party products or services.

About Rogers Communications
Rogers Communications is a diversified Canadian communications and media
company. We are Canada’s largest provider of wireless voice and data
communications services and one of Canada’s leading providers of cable
television, high-speed Internet and telephony services. Through Rogers
Media we are engaged in radio and television broadcasting, televised
shopping, magazines and trade publications, sports entertainment, and
digital media. We are publicly traded on the Toronto Stock Exchange
(TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI).

SOURCE: Rogers Wireless and Cable