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Rogers Media launches PROFITguide.com: Canada's Online Guide to Small Business Success

August 16, 2010

News Releases

Produced by the award-winning editors of PROFIT Magazine,
PROFITguide.com is Canada’s most authoritative resource for business
owners, small business managers and aspiring entrepreneurs

TORONTO, Aug. 16 /CNW/ – Rogers Media Inc. today announced the launch of
PROFITguide.com: Canada’s Online Guide to Small Business Success.
Tailored to the unique needs of innovative, growth-oriented business
owners and managers, PROFITguide.com combines the entrepreneurship
expertise of PROFIT Magazine, and its unparalleled network of leading
entrepreneurs and management thinkers, to deliver Canada’s most
authoritative analysis and advice for the small and mid-sized business
sector.

Anyone looking to start, run, grow or sell a business in Canada can turn
to PROFITguide.com for actionable information and practical insight on
hiring great employees, raising startup and growth capital, effective
sales and marketing strategies, leveraging new technology, improving
business value and other crucial aspects of owning and managing a
business.

“PROFITguide.com will extend the reach and capabilities of PROFIT,
Canada’s leading media brand for small and mid-sized businesses and
entrepreneurs,” says Claude Galipeau, SVP & GM, Digital Media, Rogers
Media. “Through PROFIT’s deep relationships with small- and mid-sized
business owners and the digital expertise of Rogers Media, we are able
to bring thought leaders in business growth strategy together across
multiple platforms like no one else can.”¬†¬†

The expert contributors to the new PROFITguide.com include digital media
guru and Twist Image CEO Mitch Joel; B2B marketing expert Lisa Shepherd
of Mezzanine Consulting, a two-time member of the PROFIT 100 ranking of
Canada’s Fastest-Growing Companies; Brian Scudamore, founder of the
award-winning 1-800-GOT-JUNK?; College Pro Painters founder and
growth-company mentor Greig Clark; and other successful entrepreneurs
whose blogs and columns form a continual stream of business intelligence
that executives can put to use right away.

“PROFIT has always highlighted the voices of entrepreneurs who’ve
overcome common management challenges and achieved business success,
because nothing resonates more with business owners and managers than
the experiences of their peers,” says Ian Portsmouth, Editor and
Associate Publisher, PROFIT Magazine. “Through its blogs, videos,
podcasts and resources, PROFITguide.com provides a timely and accessible
source of peer-tested knowledge for anyone who manages, owns or wants to
start an entrepreneurial business.”

The site also features an exclusive blog from Canada’s leading voice on
entrepreneurship, Rick Spence; the award-winning Business Coach podcast;
video advice from the leaders of Canada’s Fastest-Growing Companies; the
complete PROFIT 100, HOT 50 and W100 rankings, which showcase the
secrets of success of Canada’s most successful entrepreneurial
companies; and, of course, the award-winning content of PROFIT Magazine,
Canada’s best-read publication for the owners and managers of small and
mid-sized businesses.

Click with us at http://www.PROFITguide.com

About PROFIT Magazine
PROFIT: Your Guide to Business Success
is Canada’s preeminent publication dedicated to the management issues
and opportunities facing small and mid-sized businesses. For 28 years,
Canadian entrepreneurs and senior managers across a vast array of
economic sectors have remained loyal to PROFIT because it’s a timely and
reliable source of actionable information that helps them achieve
business success and get the recognition they deserve for generating
positive economic and social change. Published six times a year by
Rogers Publishing Ltd., PROFIT is distributed almost exclusively to the
chief executives of companies with five to 250 employees and annual
revenue of $1 million to $25 million, reaching more than 300,000 readers
across Canada. Visit PROFIT online at http://www.profitguide.com.

About Rogers Media Inc.
Rogers Media Inc., a division of
Rogers Communications Inc., (TSX: RCI; NYSE: RCI), operates Rogers
Broadcasting and Rogers Publishing. Rogers Broadcasting has 53 AM and FM
radio stations across Canada. Television properties include 5 Citytv
stations as well as five OMNI multicultural television stations. Rogers
Sportsnet, Canada’s live event leader, is comprised of four channels,
all of which are available nationally and in high definition, and the
Shopping Channel, is a televised and Internet shopping service. Rogers
Publishing produces many well-known consumer magazines such as
Maclean’s, Chatelaine, Flare, L’actualit√© and Canadian Business, and is
the leading publisher of a number of industry, medical and financial
publications. All media properties are integrated with their own popular
web sites. Rogers Media also owns The Toronto Blue Jays Baseball Club
and Rogers Centre, a year-round sports and entertainment facility.