Rogers Media to Acquire Vancouver's 'Channel M' From Multivan Broadcast Corporation

    TORONTO, July 6 /CNW/ - Rogers Media and Multivan Broadcast Corporation
("Multivan") today announced an agreement under which Rogers Broadcasting, a
Rogers Media subsidiary, will acquire Vancouver based multicultural television
station Channel M.
    The acquisition of Channel M significantly expands Rogers' ethnic
television operations into the richly diverse lower Vancouver mainland and
Vancouver Island markets, Canada's gateway to the Pacific Rim and home to
three million residents.
    In just four short years Channel M has built a highly successful and
award winning multicultural television offering in Vancouver and Victoria,
broadcasting in 22 different languages and producing and airing hundreds of
hours of original local programs each month. Expansion into these Greater
Vancouver Area markets represents a natural extension to Rogers' proven and
successful OMNI TV multicultural platform in Ontario and is further
complemented by the multilingual and ethnic television station licenses in
Calgary and Edmonton which Rogers was recently awarded.
    "Rogers has built its successful television business by serving
community-focused and niche audiences," said Leslie Sole, CEO Television,
Rogers Broadcasting. "The addition of Channel M to Rogers' ethnic broadcasting
portfolio greatly enhances our position as Canada's premier multicultural
broadcaster and furthers our objective of bringing a vision of diversity,
respect and inclusiveness to the communities that Rogers serves. We pride
ourselves in providing a primary bridge to first generation Canadians in the
language of their origin and in relaying multicultural experiences at both a
local level and now with the acquisition of Channel M, across other regions of
the country."
    "We are proud of the success that Channel M has had in bringing our
citizens in Vancouver and Victoria a comprehensive and meaningful
multicultural television experience," said Art Reitmayer, President and Chief
Executive Officer of Channel M. "Rogers is a highly respected Canadian media
company with a terrific track record building media brands, and is an
excellent fit to lead this channel forward. I know they will continue to grow
Channel M and apply their significant expertise and commitment to TV
broadcasting to ensure that Channel M will continue to thrive long into the
future."
    This transaction is subject to Canadian Radio-television and
Telecommunications Commission ("CRTC") approval and is expected to close at
the end of 2007 or early in 2008. No further details of the transaction are
currently available.

    About the Companies:

    Rogers Media Inc., a division of Rogers Communications Inc., (TSX: RCI;
NYSE: RCI) operates Rogers Broadcasting and Rogers Publishing. Rogers
Broadcasting has 51 AM and FM radio stations across Canada. Television
properties include multicultural television broadcaster Rogers OMNI
Television, which is a free over-the-air system consisting of four regional
broadcasters; The Shopping Channel, a televised and electronic shopping
service; Rogers SportsNet, Canada's live event and high-definition leader, and
the management of two digital television services. Rogers Publishing produces
many well-known consumer magazines such as Maclean's, Chatelaine, Flare,
L'actualité and Canadian Business, and is the leading publisher of a number of
industry, medical and financial publications. All media properties are
integrated with their own popular web sites. Rogers Media also owns The
Toronto Blue Jays Baseball Club and Rogers Centre, a year-round sports and
entertainment facility.
    Rogers Communications Inc. (TSX: RCI; NYSE: RCI) is a diversified
Canadian communications and media company engaged in three primary lines of
business. Rogers Wireless is Canada's largest wireless voice and data
communications services provider and the country's only carrier operating on
the world standard GSM technology platform. Rogers Cable and Telecom is
Canada's largest cable television provider offering cable television,
high-speed Internet access, residential telephony services, and video
retailing, while its Rogers Business Solutions division is a national provider
of voice communications services, data networking, and broadband Internet
connectivity to small, medium and large businesses. Rogers Media is Canada's
premier collection of category leading media assets with businesses in radio
and television broadcasting, televised shopping, publishing and sports
entertainment. For further information about the Rogers group of companies,
please visit www.rogers.com.

    Channel M is an over-the-air television station broadcasting to
three million Vancouver extended market viewers on cable channel 8, Express Vu
channel 254 and on Vancouver Island/Sunshine Coast on cable channel 10. The
locally-owned station features newscasts in Cantonese, Mandarin and Punjabi,
as well as public affairs, lifestyles and entertainment programming in more
than 20 different languages and 65 hours a week of top-rated English language
programming.

    Caution Regarding Forward-Looking Statements:

    This release includes forward-looking statements and assumptions
concerning the future performance of our business, its operations and its
financial performance and condition. These forward-looking statements include,
but are not limited to, statements with respect to our objectives and
strategies to achieve those objectives, as well as statements with respect to
our beliefs, plans, expectations, anticipations, estimates or intentions.
Statements containing expressions such as "could", "expect", "may",
"anticipate", "assume", "believe", "intend", "estimate", "plan", "guidance",
and similar expressions generally constitute forward-looking statements. Such
forward-looking statements are based on current expectations and various
factors and assumptions applied which we believe to be reasonable at the time.
We caution that all forward-looking information is inherently uncertain and
that actual results may differ materially from the assumptions, estimates or
expectations reflected in the forward-looking information. Accordingly, we
warn investors to exercise caution when considering any such forward-looking
information herein and to not place undue reliance on such statements and
assumptions. We are under no obligation (and we expressly disclaim any such
obligation) to update or alter any forward-looking statements or assumptions
whether as a result of new information, future events or otherwise, except as
required by law.

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