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Rogers sells one of the first BlackBerry Z10 smartphones in North America

February 5, 2013

News Releases

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TORONTO, Feb. 5, 2013 /CNW/ – Rogers Communications today announced that
Nadir Mohamed, President and CEO, Rogers Communications and Thorsten
Heins, President and CEO, BlackBerry®, sold one of the first BlackBerry
Z10 smartphones in North America on February 5th 2013, at the Rogers flagship store in downtown Toronto. Rogers opened
its doors early to welcome early-bird customers and one of the first
customers in the world to reserve a BlackBerry Z10 smartphone.

“It’s great to be able to continue to offer our customers more choice
and more innovation as the smartphone ecosystem evolves,” said Nadir
Mohamed, president and CEO, Rogers Communications. “Rogers and
BlackBerry share a rich history, and together, delivered the first
BlackBerry in Canada over 10 years ago. Today, it’s exciting to build
on this history and be among the first to offer our customers the new
BlackBerry Z10 experience.”

The new BlackBerry Z10 is the first smartphone to launch with the
re-designed, re-engineered and re-invented BlackBerry 10 platform,
providing customers with a powerful and unique new mobile computing
experience. Combined with the Rogers LTE network, Canada’s fastest
wireless internet, the BlackBerry Z10 smartphone is the fastest and
most advanced BlackBerry smartphone yet, and offers a smarter
experience that continuously adapts to a customer’s needs.

“We are very excited to partner with Rogers to mark the sale of one of
the first BlackBerry Z10 smartphones in North America,” said Thorsten
Heins, President and CEO, BlackBerry. “Once again we are joining
together with Rogers to bring customers a product that promises to
enhance their lifestyle and enrich their mobile experience.”

The new all-touch BlackBerry Z10 smartphone is available in black and
white at Rogers retail and dealer locations across Canada starting at
$149.99 with select three year plans. Coming soon in 2013, Rogers will
also offer Canadians access to the BlackBerry Q10, which features a
physical QWERTY keyboard. Current Rogers wireless customers can beat
the line and pre-register for the BlackBerry Q10 on the Rogers
Reservation System.

The Rogers Reservation System is available to current Rogers wireless
customers across Canada. Customers can pre-register for a device by
visiting Rogers.com under My Account.  Full details about the
BlackBerry Q10 smartphone including, price, availability and
specifications, will be announced in 2013. For more information, visit:
www.blackberry.com/BlackBerry10.

About Rogers Communications
Rogers Communications is a diversified Canadian communications and media
company. We are Canada’s largest provider of wireless voice and data
communications services and one of Canada’s leading providers of cable
television, high-speed Internet and telephony services. Through Rogers
Media we are engaged in radio and television broadcasting, televised
shopping, magazines and trade publications, sports entertainment, and
digital media. We are publicly traded on the Toronto Stock Exchange
(TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI).

BlackBerry and related trademarks, names and logos are the property of
Research In Motion Limited. BlackBerry is not responsible for any
third-party products or services.

Image with caption: “On February 5th, 2013, Nadir Mohamed, President and CEO, Rogers, and Thorsten Heins, President and CEO, BlackBerry, sell one of the first BlackBerry Z10 smartphones in North America at the Rogers flagship store in Toronto, to Mr. Harp Dhonsi, one of the first customers in the world to reserve a device. February 5th marks the first day that BlackBerry Z10 smartphones go on sale in North America. (CNW Group/Rogers Wireless and Cable)”. Image available at: http://photos.newswire.ca/images/download/20130205_C3137_PHOTO_EN_23330.jpg

SOURCE: Rogers Wireless and Cable