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Rogers Transforms the TV Playground with Launch of Kids Zone

Customers now have access to one go-to, family-friendly entertainment
destination with Rogers Cable

Rogers continues to innovate to deliver the best content and
entertainment experiences across multiple screens

TORONTO, Nov. 13, 2013 /CNW/ – Rogers Communications, today puts
families first with the launch of Rogers Kids Zone, a go-to hub for
premium children’s TV and movies. Available exclusively for Rogers
customers at home and on the go, families can now enjoy Canada’s most
popular kids’ programming and movies in one secure and easy to use
portal available across multiple device screens.

“Kids Zone fits squarely into our TV anywhere strategy, to deliver a
one-stop destination available across screens that offers the best and
most extensive entertainment on the market,” said David Purdy, senior
vice-president, content, Rogers Communications. “Canadian families are
fast adopters of tech and children are naturals with second screens
such as tablets. We’ve designed Kids Zone to give customers a vast
library of the latest children’s programming that is easily accessible
on multiple platforms through one cable subscription.”

The family friendly portal delivers a collection of popular kids
programming that is not available through over the top services. 
Channel highlights include Disney Jr., Treehouse, Family Channel, YTV,
Nickelodeon Canada, Teletoon, Duck TV, and Disney XD.  Rogers Kids Zone
is available on TVs via Rogers On Demand Ch. 200, RogersAnyplaceTV.com/KidsZone on computers, and on the Rogers Anyplace TV™ application for smartphones, tablets, Xbox 360 gaming systems and LG
Smart TVs.

The Rogers Kids Zone is part of the NextBox 3.0 experience; home to
double the movies and TV shows On Demand when compared to Fibe™.
NextBox 3.0 gives viewers unprecedented access to record up to eight HD
programs at one time and one TB of PVR storage capacity. Also,
Canadians can discover even more family TV entertainment included in
their cable package through the Recommendation App for NextBox. Rogers
is the first Canadian cable company to introduce a Recommendation App right on the TV screen that provides entertainment suggestions based on
customers’ TV viewing.

To learn more about choosing the right programming and how to watch TV
with your children, families are encouraged to visit techessentials.rogers.com; a site developed to help Rogers customers get the most out of their
communications services. Parents can read about safe TV viewing tips
for families, including how to stay safe online.

Follow @RogersBuzz and #RKidsZone on November 14 from 1p.m. to 2p.m. EST for a Twitter
chat with parenting expert Kathy Buckworth on the topic of children’s TV entertainment, including her top tips for
family TV viewing.

About Rogers Communications
Rogers is a diversified Canadian communications and media company. We
are Canada’s largest provider of wireless voice and data communications
services and one of Canada’s leading providers of cable television,
high speed internet and telephony services. Through Rogers Media we are
engaged in radio and television broadcasting, televised shopping,
sports entertainment, magazines and trade publications, and digital
media. We are publicly traded on the Toronto Stock Exchange (TSX: RCI.A
and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further
information about the Rogers group of companies, please visit www.rogers.com.

™Rogers Anyplace TV and NextBox are trademarks of or used under license
from Rogers Communications Inc. or an affiliate. ™Fibe is a trademark
of Bell Canada.

SOURCE Rogers Communications Inc.