News & Ideas
All Articles

Spell it Out: Rogers Wireless Launches Quick MSG'N Phones

Rogers debuts Quick Messaging category with launch of full-QWERTY Samsung
    PROPEL, Samsung GRAVITY and LG NeonTORONTO, March 3 /CNW/ - Rogers Wireless, the country's most reliable
network today unveiled three new handsets exclusive to the Canadian market:
the Samsung PROPEL, Samsung GRAVITY and LG Neon. These quick messaging phones
are designed with the text-happy customer in mind, for easy text or picture
messaging, instant messaging or mobile email.
    "Rogers is thrilled to bring these exclusive quick messaging handsets to
the Canadian market to better serve the needs of our customers who are heavy
texters," said John Boynton, Senior Vice President and Chief Marketing
Officer, Rogers Wireless. "Rogers Wireless customers sent and received over
1.2 billion text messages in January 2009 alone. With the introduction of the
Samsung PROPEL, Samsung GRAVITY and LG Neon, our customers will be able to
choose how and when they communicate, to suit their busy on-the-go lifestyles,
at an affordable price point."
    Featuring a full slide-out QWERTY keyboard and 3G capabilities (up to
3.6Mbps download speeds) on Canada's fastest mobile network, the Samsung
PROPEL is the perfect phone for messaging and browsing the mobile web.Other features of the Samsung PROPEL include:

    -   Large 2.2" screen for easy message viewing and menu navigation
    -   HSPA (High Speed Packet Access) services from Rogers Wireless, such
        as Video on Demand and Radio on Demand
    -   Embedded MobileMail email and IM applications
    -   Expandable memory up to 8GB
    -   Available in red and white or blue and black

    The Samsung GRAVITY is a stylish bar phone with slide-out QWERTY keyboard.

    Other features of the Samsung GRAVITY include:

    -   1.3 megapixel camera with video recording
    -   Embedded multimedia player
    -   Embedded MobileMail email and IM applications
    -   Expandable memory up to 4GB
    -   Available in white and teal or grey and green

    The LG Neon is a quick messaging phone with a full slide-out QWERTY
keyboard and a unique touch screen for dialing, making it easy to place calls
directly from the face of the phone.

    Other features of the LG Neon include:

    -   2.0 megapixel camera with video capture
    -   Threaded SMS for tracking your conversations
    -   Embedded MobileMail email and IM applications
    -   Music Player with expandable microSD port (up to 4GB)
    -   Available in stunning pink or grey

    Pricing and availability:The Samsung PROPEL is available from $49.99 on a three-year term plan,
while the Samsung GRAVITY and LG Neon each sell from $29.99 on a three-year
term plan. All three devices are exclusive to Rogers. To complement these
devices, Rogers is offering exclusive Messaging Bundles including text,
picture/video messaging, MobileMail email and instant messaging, from $10 a
month, which can be added to any rate plan. Mega Value plans offering voice,
unlimited text, picture/video messaging, MobileMail email and instant
messaging start at $35 a month. For more information, please visit
www.rogers.com/quickmsg

    About Rogers Wireless

    Rogers Wireless provides wireless voice and data communications services 
   across Canada to more than 7.9 million customers under both the Rogers    
Wireless and Fido brands. Proven to operate Canada's most reliable wireless   
 voice and data communications network, Rogers Wireless is Canada's largest   
 wireless provider and the only carrier operating on the global standard GSM  
  and highly advanced HSPA technology platforms. In addition to providing    
seamless roaming in more than 200 countries/areas with its GSM based 
services,Rogers Wireless also provides wireless broadband services across
Canada utilizing its 2.5GHz fixed wireless spectrum. Rogers Wireless is a
subsidiary of Rogers Communications Inc. (TSX: RCI; NYSE: RCI), a diversified
Canadian communications and media company. For further information, please
visit www.rogers.com.