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Sportsnet Launches Completely Re-Designed Mobile App Exclusively for the BlackBerry 10 Platform

February 5, 2013

News Releases

– Sportsnet’s newly-enhanced, best-in-class app for BB10 is designed for
the serious sports fan-

– Features include elegant new look and feel, speed-of-light access to
breaking news, scores and stats, customizable alerts, and premium
content from Sportsnet’s team of writers, insiders and analysts-

– Pre-loaded for Rogers customers and available free on BlackBerry 10
devices and in BlackBerry World –

– Continues Sportsnet’s commitment to leading the way in digital
innovation in 2013 –

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TORONTO, Feb. 5, 2013 /CNW/ – In tandem with one of the most widely-anticipated mobile device launches
of the year, Sportsnet, Canada’s multiplatform destination for all
things sports, today unveiled its newly re-designed Sportsnet Mobile app, built exclusively for the BlackBerry 10 platform and available free
in BlackBerry World and on BlackBerry 10 devices (BB10).

Designed with the serious sports fan in mind, and using the latest in
mobile technology, the leading-edge app combines speed and
functionality to provide greater access to stats, customizable alerts
and up-to-the-second game scores from the biggest leagues from around
the world.

“Hard core fans want to access sports content how, when and where they
want it,” said Pary Bell, Vice President and General Manager, Rogers
Digital Media. “The Sportsnet Mobile app on BlackBerry 10 will provide
those fans with industry-leading customization that will allow them to
access the premium sports content and information that is most relevant
to them. This is just one of the many powerful ways in which Sportsnet
intends to lead the way in digital innovation in 2013.”

Today’s announcement follows the recent unveiling of another first in
Canadian digital sports media content: the launch of Sportsnet World Online. The subscription video on-demand service provides sports fans with
exclusive live and on-demand streaming of premium soccer, cricket, and
rugby matches not available anywhere else. In the coming weeks,
Sportsnet will launch an iOS and Android app, further cementing
Sportsnet’s commitment to providing fans with premium sports content on
the world’s latest devices.

Sportsnet Mobile will come pre-loaded on BB10 devices for Rogers customers and features a gateway to the fastest, most in-depth sports
coverage on-the-go. The new functionality and enhanced user experience
will provide sports fans with all the latest news, stories and updates
directly from their favourite sportsnet.ca writers, such as award-winning journalist Stephen Brunt, Michael Grange
and baseball writer Shi Davidi and more, whenever and wherever they
want.

Key features of Sportsnet Mobile for the BlackBerry 10 platform include:

  • MySN: users can customize Sportsnet Mobile to fit their needs, including following specific teams, players and
    fantasy leagues simply and easily, as it happens

  • Real time alerts: provides up-to-the-second coverage on any game, including instant
    notifications of in-game moments like goals, touchdowns, end of a
    period, quarters, interceptions and more

  • In-depth coverage: delivers the deepest stats, news, bios, player and team performance
    instantaneously, so users can manage fantasy teams with ease

  • Horizontal Mode: allows users to see even more advance statistics on any player just by
    turning the device sideways

The Sportsnet Mobile App for the BlackBerry 10 platform is available free from BlackBerry World or on BlackBerry 10 devices.

Social Media Links
Official Website www.sportsnet.ca
Like Sportsnet www.facebook.com/sportsnet
Follow Sportsnet @Sportsnet
Official Sportsnet PR @SportsnetPR

About Sportsnet
Sportsnet connects Canadian sports fans to their favourite teams and
athletes, using five platforms: TV, Radio, Print, Online and Mobile.
Sportsnet is Fuelled By Fans, and delivers storytelling on a local,
regional, national and global level. The multiplatform brand consists
of Sportsnet, sportsnet.ca, Sportsnet 590 The FAN, Sportsnet 960 The
FAN, Sportsnet magazine, Sportsnet Mobile and the Hockey Central app on iPad and
Playbook.  Sportsnet is the Canadian leader in NHL and MLB television
broadcasts and is home to 162 Toronto Blue Jays games, plus MLB
Playoffs and the World Series.  Sportsnet is an official licensed
broadcaster of the 2014 FIFA World Cup BrazilTM and also offers an exciting sports lineup including the NFL, the
Memorial Cup, Ultimate Fighting Championship®,  Grand Slam of Curling, IndyCar, the Rogers Cup tennis tournament, and
extensive soccer programming including Barclays Premier League, UEFA
Champions League, UFEA Europa League, MLS Vancouver Whitecaps FC,
CONCACAF and Canadian national team matches for men and women.  Connected is the network’s nightly news program, providing regional and national
coverage of the day’s events in the world of sports.

SOURCE: Rogers Media