Toronto-Based Executive Recruiting Firm Named National Winner of Rogers Innovations At Work Award

    - IQ PARTNERS Inc. to be recognized for success attracting, developing
    and retaining top employee talent at March 28th leadership luncheon -

    TORONTO, March 4 /CNW/ - Rogers today announced that Toronto-based
executive search and recruiting firm IQ PARTNERS Inc. has won one of two
inaugural Rogers Innovations At Work Awards. Launched nationwide last fall,
the Rogers Innovations At Work Award program recognizes small businesses with
fewer than 20 employees whose innovative products, creative marketing
initiatives or unique human resources practices contribute to their success.
    "The ability to innovate - to change the market by offering something new
or by improving the way companies and employees do business - is a fundamental
determinant of success," said Steven Wagner, Senior Vice-President and Chief
Marketing Officer, Rogers Cable. "We are pleased to recognize Bruce Powell and
his team at IQ PARTNERS with a Rogers Innovations At Work Award for their
achievement."
    As a leading recruitment firm in the consumer goods, mar/com, media,
technology and financial services sectors, IQ PARTNERS distinguished itself
from other applicants with a submission outlining how creating customized
employee assessments, comprehensive business plans and nine-minute daily
huddles enabled it to become a market leader in the attraction, development
and retention of top talent. Their 500-word success story was deemed the most
innovative and creative in the human resources category by a panel of judges
from the PROFIT Magazine editorial team and Rogers small business segment
staff.
    "We were very impressed by IQ PARTNERS' holistic approach to human
resources," said Ian Portsmouth, Editor-in-Chief, PROFIT Magazine. "While many
companies focus on employee attraction, development or retention, Mr. Powell
and his team have unified all three elements to great effect."
    By implementing a consistent, streamlined approach to human resources
that addresses each phase of an employee's career with the firm, IQ PARTNERS
enjoys the success that results from an empowered, motivated workforce.
    "As recruiters ourselves, we have a unique perspective on human resource
practices in a wide range of business settings," said Bruce Powell, Managing
Partner, IQ PARTNERS Inc. "We are honoured to receive the Rogers Innovations
At Work Award in recognition of our internal efforts."
    IQ PARTNERS will join Virtual Expert Clinics of Fredericton, winner in
the product and service category, at a leadership luncheon on March 28th in
Toronto with senior Rogers executives, and the editors of Canadian Business
and PROFIT magazines. Winners will also receive a corporate profile in PROFIT,
Canada's leading magazine for entrepreneurs.
    For more information, visit www.rogers.com.

    About Rogers Cable:
    -------------------
    Rogers Cable Communications Inc. is a wholly-owned subsidiary of Rogers
Communications Inc. (TSX: RCI; NYSE: RCI), a diversified Canadian
communications and media company. Rogers Cable's advanced digital two-way
network passes approximately 3.6 million homes in Ontario, New Brunswick and
Newfoundland, with 64% basic penetration of its homes passed. Rogers Cable
pioneered high-speed Internet access and now 41% of homes passed by its cable
networks are Internet customers while 64% of its basic cable customers
subscribe to Rogers' high-speed Internet service. With 59% digital
penetration, Rogers Cable offers a leading selection of High Definition TV
programming, a complete array of Rogers On Demand services (including Video on
Demand (VOD), Subscription VOD, Personal Video Recorders and Timeshifting
channels), and an extensive line-up of sports and multicultural programming.
Rogers Cable now offers home telephone service (voice-over-cable) to
approximately 94% of its cable territory and, combined with its circuit
switched telephony subscribers, has over 1 million local telephony customers.
Rogers Cable is a national provider of voice communications services, data
networking, and broadband Internet connectivity to small, medium and large
businesses. In addition it operates over 450 Rogers Retail stores.
    Additional information on Rogers is available at www.rogers.com.