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Media/Photo Opportunity – Calling all iPhone 3G fans!

July 10, 2008

News Releases

    Select Rogers Plus stores to open early coast to coast on July 11

    TORONTO, July 10 /CNW/ -What:      In celebration of Canada's iPhone 3G launch on Friday,
               July 11, select Rogers Plus stores will roll out the red
               carpet offering customers a special breakfast event and a
               chance to win one of many Rogers Wireless prizes including
               hot-ticket Live Nation concert passes, t-shirts, music CDs and
               more.

    Where:
               -  Rogers Plus Store
                  2097 West Broadway
                  Vancouver, BC

    When:
               -  Friday, July 11
               -  7:00 a.m. - 8:30 a.m.

    Interview/
    Photo Op:
               -  7:00 a.m.: Special breakfast activities for soon-to-be
                  iPhone 3G owners in line and awaiting early store opening
               -  7:30 - 7:50 a.m.: In-store product demo and interview
                  opportunity with Rogers spokesperson
               -  7:59 a.m.: Countdown begins for early store opening
               -  8:00 a.m.: Doors open, first official iPhone 3G transaction
                  begins in Vancouver